Meta-tags allow search engines (e.g. Google, Yahoo) to sort through the billions of articles available online by providing information about the content of various sites and articles. Meta-tags help narrow down the search results by utilizing the keywords that directly relate to the topic. You can create and configure several, if not hundreds, of keyword meta-tags through AudienceView to help search engines direct customers to your website. AudienceView also allows for the usage of multilingual keywords to enhance and increase the visibility of the articles to web users in different countries throughout the world.
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Multiple languages can be configured upon request during the initial set up of the AudienceView software. |
Creating Meta-Tag Keywords in an Article
When creating an article, it is important to create specific keywords to help users and search engines to efficiently identify the content of the article. To create keywords for an article:
- Open the Content Management application from the AudienceView desktop.
- Select the Articles tab.
The Article|Search page appears.
- Search for and select the article that you want to work with. For more information, refer to Content Management Articles-Search Page and Performing Searches.
The Article|Basic page appears.
- Enter a concise article description in the 'Description' field.
This description will be shown in the 'Description' column under the select article section of the Article|Search page.
- Enter any specific keywords that you want to use for the article in the 'Keywords' field.
To add multiple keywords click 
.
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To create a meta description for the article, go to the Article|Text page and type in the description in the 'Meta Description' field. This will ensure that the description written here will be viewed on the page for the online version of the article in HTML. The value entered in this field will also be used in conjunction with the Facebook Like button if an Open Graph Description value has not been set on the Site|Applications or Article|Applications pages. |
- Click 'Apply'.
A window confirms that the application update the article.
- Click 'OK'.
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For example, if the article was an article relating to Elton John, the keywords could be: Elton John, rock, singer and music. |
Creating Meta-Tag Keywords with Multilingual Function
As mentioned above, AudienceView software allows for users to take keywords for specific articles, and create lists to then use to translate into different languages, to enable web users from different backgrounds throughout the world to be able to search for and access these articles. To configure keywords with the multilingual function:
- Create meta-tag keywords for the article using the article.
For more information, refer to Creating Meta-Tag Keywords in an Article.
- Open the General Configuration application from the AudienceView desktop
- Select the Lists tab.
The Lists|Search page appears.
- Click 'Create New'.
The Lists|Basic page appears.
- Complete the list's 'Name' and 'Description' fields.
For more information, refer to General Configuration Lists.
- Select the Entries tab.
The List|Entries page appears.
- Enter one of the keywords that were defined in the article's Article|Basic page in the 'Key' field.
- Click 'Add Entry'.
The keyword is added to the list.
- Enter the keyword into the 'English' field and any translated keywords into the appropriate language fields.
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Multiple languages are configured upon request during the initial set up of the AudienceView software. |
- To add additional keywords, repeat the process from Step 8.
- Once you have entered all of the keywords, click 'Create'.
- Open the Registry application from the AudienceView Desktop.
- Navigate to the Registry::EN::BusinessObjects::TSarticleBO::Article::Keywords node.
- Click
next to the 'Lists' field.
The Lists pop-up appears.
- Search for and select the list that you just created.
You can find the list by typing the list's name in the available field.
- Click 'OK' to close the window and add the list to the node.
- Click 'Apply' to bind the list to the node.
- Navigate to the Registry::EN::BusinessObjects::TScontentBO::Article::Keywords node.
- Click next to the 'Lists' field.
The Lists pop-up appears.
- Search for and select the list that you just created.
You can find the list by typing the list's name in the available field.
- Click 'OK' to close the window and add the list to the node.
- Click 'Apply' to bind the list to the node.
- Keywords have now been bound and configured to be multilingual through the AudienceView software.