AudienceView Connect
AudienceView Documentation

Unicode Support


What is Unicode?

Unicode is an industry standard representation of displayed text that allows you to display and store most available characters for all languages' different writing and text systems. This standard was developed by representatives from many countries and collected in The Unicode Standard. The standard details the representative codes for each standard character encoding, and a representation of both uppercase and lowercase definitions for the characters. The standard also describes display rules such as character rendering and bidirectional display. This assists you in being able to correctly display text containing right-to-left scripts like Arabic or Hebrew.

The use of Unicode is becoming more and more standard and is implemented and accepted by XML, Java, and the Microsoft .NET application framework.

Unicode Usage in AudienceView

With the implementation of Unicode characters in AudienceView, you are now able to use Unicode characters throughout the application in field names, different language definitions, etc.

The implementation of Unicode usage in AudienceView not only allows you to use Unicode characters in AudienceView field labels, or the field entries themselves, but you are able to use combined characters in the same entry if needed. That is, you are able to enter both English and Chinese characters in the same field if necessary.

Notes Regarding Unicode Usage

  • The use if differently formatted dates and times across the system as well as the sorting of differently formatted dates and times is still an issue at this point. The use of concurrent date formats is not supported.
  • Language distinction will still allow for the entry of a Unicode character. That is, if a customer has a name that contains a non-standard character such as a tilde or umlaut, they are able to be used in the field regardless of the language selected.
  • To use separate languages across the system, this can be managed using two separate instances of the registry. Contact AudienceView Support for more information.